Your Content Archive Is a Goldmine

Never leave your folders of content to collect dust.

They can help, but if you don't become intentional with how you show up online, those years of content sit and collect digital dust.

I meet so many authors with old assets they've never posted or used, and they're unsure if any of it matters now.

Yes, it does. It shows years of experience. It shows your thinking, your paths, your ideas, your connections.

Those images, videos, and workshops you did have stories. All of them capture important memories.

Here's what I would do if I were in your shoes.

I would block off a day and organize all my content. Create folders by year, job, experiment, or travel. Whatever feels right for you.

Then go through and drag and drop everything into those folders.

Then start a Google Doc and think about situations, topics, and questions. List out as many as you can.

Now drag a photo, video, or set of photos under each topic.

Now share a story, a transformation, or something you learned from that moment.

Do as many as you can for the day. No need to write a novel here. These are short posts.

You can even write newsletters from this material.

Here's the big thing though. Tie it to something relatable today: a trend, something from your life, your work, or what you're building right now.

You have a goldmine of content you can speak to and share.

When you post often and share these things and experiences, I get to know you more.

When I get to know you, I start to trust you.

Trust leads to all kinds of opportunities.

Go block off the time, organize your content, and start.