Stop Lurking: Why Authors Fail to Build Trust Online

Most authors are lurking.

Scrolling past golden insights.

Consuming.

Quiet.

Afraid to share their own perspective because it might look “cringe.”

Nothing grows in the shadows.

Most experts are stretched thin, dabbling in everything, but avoiding the very actions that attract the right opportunities.

They try something once or twice, don’t see traction, and quit.

When the reality is, the good stuff only comes after the 100th or 1,000th rep.

If you’re an author, this matters even more.

The real game is showing up again and again. Saying the same thing in 1,000 different ways until people finally hear you.

That’s how you build trust. And trust is the only currency that matters.

Your “brand” isn’t how clever your tagline is.

It’s whether the promise you make actually holds up every time you show up.

So stop lurking, scrolling, consuming, waiting.

Get in the game, create, share, and use the search bar on here, and find people to connect with.

#risingauthors